40th Anniversary Dinner
40th Anniversary Dinner
Hong Kong Convention and Exhibition Centre
‘We stand by our clients to create a better environment and enhance the way people live’’
By Ir Dr Otto Poon, Chairman, ATAL Engineering Group
Today we celebrate the 40th Anniversary of the ATAL Engineering Group. On behalf of the Group, I would like to acknowledge all our staff for their dedication and contribution that have enabled the Group to grow and thrive. I must also express heartfelt thanks to all our clients and partners who have supported us with their trust, while inspiring us to achieve numerous breakthroughs and surpass one milestone after another.
Over the past four decades, ATAL has grown from an electrical equipment trading company to a diversified engineering group consisting of 16 subsidiaries with over 2,200 employees. This period saw remarkable changes taking place in Hong Kong, Macau, Mainland China and the world as a whole. Capitalising on those changes, we have played important roles in many significant projects in different cities.
We are particularly proud to have grown in tandem with Hong Kong, one of the world’s most vibrant metropolises that boasts unbeatable efficiency. Today, our accomplishments can be found almost everywhere throughout the territory, from residential and office buildings to shopping malls, MTR stations, theme parks, hospitals and many more. We may as well be behind you when you use a mobile phone or the ATM, and whenever you pass through the Immigrations’ e-channel in Hong Kong’s border check points.
As we embark on a new era after laying a solid foundation in the past 40 years, I am pleased to introduce to you the ATAL Group’s new corporate logo and slogan. The hexagonal graphic in the logo, like two hands joined together, represents the robust bond between us and our partners. The hexagon also suggests a bee hive, which symbolises the meticulous and efficient integration of the business of all our subsidiaries.
Our new slogan - Engineering with passion - underpins our core value: We commit‧we perform‧we deliver. But this is not just a slogan. It’s a motto that impels us to live up to our clients’ expectations - we must do all we can to ensure the quality, timeliness and cost-efficiency of the services we provide.
Innovation and sustainability are the key to future development for both our Group and the industry as a whole. In the face of intense market competition, we must enhance our competitiveness in terms of pricing, service and innovation while putting more stress on sustainability. At the same time we must also seize opportunities for expansion, both in the region and around the globe.
Looking ahead, I am confident everyone in our Group will work together to honour our commitment to our clients. By churning out more innovative designs, providing more diverse products and delivering more quality engineering projects, we hope to play a part in the betterment of the world, enabling people in different communities to live in a more convenient, comfortable and eco-friendly environment.